The Two Four story
Two Four were looking for a fresh new website when they came to us that went beyond a mere brochure for their programming.
They needed a system that would showcase their programming and give their buyers a faultless platform for viewing and give them the support they needed for their sales, marketing and administration teams. Two Four have seen a 600% increase in online screenings since 2015!
Since then we updated their website to a new Content Discovery Platform in time for MIPCOM 2017 and they have seen a further 30% increase in screenings in just a few months.
Two Four are now increasing exposure to their catalogue using alert systems, playlists, secret screening areas and all of the functionality available to them through the OTV Content Discovery Platform.
The design transforms easily between desktop, tablet and mobile devices making their platform available to their users in the most accessible way for them.
Two Four also deployed the OTV iPad mobile screening app at MIPCOM 2017 becoming the envy of the companies around them. What impressed them most was the simplicity of the screening system meaning they were able to show more content to more buyers in their meetings!
“The app was a complete hit with everyone at the market and was our key aid with buyer pitches. Thanks for such a smooth implementation of this.”
Gill Garland – International Marketing Manager